BORN READY
Prowl × Made Without® · a grooming collaboration

Same Prowl.
Same performance.
Now made from impossible-to-recycle waste.

Science-backed grooming for the active Indian man, now shipped in packaging re-engineered from chip packets and sachets the world gave up on. Same bottles, same actives, same shelf price. The only thing that changes is what they are made of.

100% recycled packaging Food-contact & cosmetic tested B-Corp certified
Prowl x Made Without hero image
01
HERO IMAGE
Prowl campaign hero - product or active-man shot, co-branded with Made Without®.
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Why this collaboration

Great grooming shouldn't cost the earth. It doesn't have to.

Prowl is built on science and actives, not cosmetic fluff. But the bottles and tubes it ships in are the kind of multilayer plastic that almost nothing recycles - usually landfilled or burned. With Made Without®, that exact packaging is now moulded from waste the world wrote off, at the same quality you already carry. Performance stays. The footprint flips.

100%

Recycled multilayer plastic in every collaboration pack - no virgin polymer in the resin base.

120°C

The temperature our process runs at to recover the polymer - not the 500°C+ of burning it.

10x

Recyclable - the material can be reprocessed roughly ten times without losing its properties.

The people behind it

Re-engineered by the hands that used to sort it.

The packaging in this collaboration is pre-processed and run by people who were once waste-pickers - sorting landfills for survival, with no contract, no insurance, no certainty that tomorrow would be any different. Today they hold formal jobs and own a stake in what they build.

Rani Adsul portrait
08
PORTRAIT
Rani Adsul - photograph at the line.
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Rani Adsul
From waste-picker to pre-processing lead

Rani once sorted through waste to get by. Today she leads the team that pre-processes it - a mother of three and the sole earner at home, now paying her children's school fees without loans, and debt-free. She is living proof that dignity can be designed into a supply chain, not bolted on after.

Dignity, designed into the material - not added as an afterthought.
Team photo
09
[SWAP: people]
The pre-processing team
Sorting, washing and shredding what others can't recycle.
Team photo
10
[SWAP: people]
The line operators
Running the 120°C recovery process, batch by batch.
Team photo
11
[SWAP: people]
Quality & finishing
Every batch checked and traced before it ships.
2-3x previous income
Formal employment contracts
Health insurance
Paid leave
ESOPs - a stake in the company
Upskilling
What changes, what doesn't

A swap your customer never has to think about.

01

Same performance

Vitamin C, niacinamide, salicylic acid, kojic acid, AHA+BHA - every active and every formula stays exactly as it is. The packaging is recycled; the product is untouched.

Formula unchanged
02

Same look and feel

Green is the natural colour of our resin and black is a standard masterbatch, so the Prowl olive-and-black palette carries with no compromise. Same shapes, same moulds, same shelf presence.

Palette matched
03

Same price you pay today

The recycled material sits at parity with conventional packaging - this is not a sustainability surcharge. Your customer pays the same and gets a story they can scan.

No green premium
The range, re-engineered

The line-up you know, moulded from impossible-to-recycle waste.

Product photo
02
[SWAP: product]

Daily Underarm Roll-On

Bottle & cap in recycled VerdiFLX
40ml · odour control & brightening
Product photo
03
[SWAP: product]

Daily Lip Balm SPF 50

Tube in recycled VerdiFLX
4g · carton unchanged

Renders shown are Prowl product shots; final pieces moulded in VerdiFLX and matched to your samples. Final grade per component confirmed before any production run.

Born ready.
Reborn from waste.

Prowl's promise, re-engineered. The same ready-for-anything grooming - now born from the plastic the world threw away.

Dog tag product photo
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DOG TAG
Prowl × Made Without® collectible dog tag - the moulded tag plate, with metal chain.
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The signature piece

The part of the chip packet you can wear.

A cause-led collectible for the Prowl tribe: the tag plate moulded from our recycled material, on a metal chain, carrying a QR code that opens the story behind it - the chip packet it came from, the 120°C process, and the people who ran the line.

  • On-brand for Prowl: rugged, active, made to be worn.
  • A with-purchase or limited drop built to travel on social.
  • The scannable QR doubles as proof of what the pack is made of.
  • A physical token of the collaboration - not a logo on a page.
How it's made · Made Without®

We recover the polymer. We don't burn it.

Made Without®'s patented VerdiCycle process pulls clean, high-performance polymer out of multilayer plastic - the chip packets, sachets and wrappers almost nothing else can handle - using water, at low temperature. One waste stream becomes three useful materials, with near-zero left over.

120°C
low-energy temperature
1-2 ATM
safe, easy to scale
Water
no organic solvents
VerdiFLX
~65%

Engineered recycled polyolefin - your Prowl packaging.

VerdiPTA
~25%

Purified terephthalic acid for recycled polyester.

VerdiMIX
~10%

Zero-waste construction composites.

VerdiCycle process photo
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PROCESS IMAGE
The line at work - chip packet to pellet, or the team running the reactor.
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8

patents protecting the core technology.
3 granted · 5 published

10x

recyclable - reprocessable roughly ten times without property loss.

25000+

products already in the market made from these recycled materials.

Proof, not promises

Tested as hard as the formula inside it.

Skin-safe by test

Tested to food-contact safety thresholds (USFDA & FSSAI) and for cosmetic compatibility with body lotion and chafing cream - the packaging is built for daily contact.

Built for daily carry

Flexes without cracking, returns to shape after a drop, and holds up to gym bags, travel and the daily hustle - the same material in 25,000+ products already in market.

Drop-in, no retooling

Runs on the same injection and blow-moulding machines and moulds already in use. No switching cost, no change to how the range is made.

Recycled content (resin base)100%
Carbon footprint vs virgin plasticNet-negative at scale
Reprocessing cycles vs standard recycled~10x vs 2-3x

Carbon-negative production is achievable at commercial scale, verified by independent life-cycle assessment (ISO 14044). Figures shown are directional for this collaboration page.

Food-contact tested (USFDA & FSSAI)
Cosmetic compatibility tested
REACH & RoHS clear
B-Corp certified, 2025
10x recyclable
The part you can feel good about

Every pack is made by someone moving out of poverty.

72

lives fundamentally changed - waste-pickers now in formal, dignified work.

40+

dignified jobs created, with health insurance, paid leave and ESOPs.

200+

lives impacted in all, across the workers and their households.

A supply chain your customers can believe in - and one no rival can quietly copy.

×

Is it Made Without?

The grooming Prowl is known for, now in packaging made from the plastic the world wrote off - same performance, same shelf price, a story worth scanning. That's what Prowl and Made Without® set out to prove together.

Co-branded campaign visual
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CAMPAIGN VISUAL
Wide co-branded campaign banner - lifestyle, range line-up, or the dog-tag drop.
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Prowl® is a trademark of its respective owner. Made Without® is a registered brand of Without® (Ashaya Waste Recyclers Pvt. Ltd.). Material and sustainability claims are based on current testing and life-cycle assessment and are subject to final confirmation. Concept page - imagery and logos are placeholders.